Kate Attea - Aim & Arrow Group

Kate Attea

Founder & Managing Partner

Kate is a certified professional coach and accomplished strategy consultant. For 20 years she has honed her expertise in strategy, executive leadership and entrepreneurship. She consults high-performing foundation and nonprofit leaders on growth strategy, management and implementation planning. Kate currently partners with The Bridgespan Group, a consulting firm affiliated with Bain & Company, as a coach and facilitator for its Leading for Impact® program in Chicago, helping ambitious nonprofits pursue strategic opportunities and build capacity to improve their performance over time, focusing on customized team-led projects and executive team development. She is a faculty coach at the University of Chicago’s Booth Business School and Adjunct Faculty at Loyola University, teaching Leadership Effectiveness in the Quinlan School of Business.

See More +

Kate served most recently as a managing director and head of Project Impact at A Better Chicago, a venture philanthropy fund. In this role, she was a leader in shaping the organization’s grant-making strategy, which involved determining funding priorities, how it supported portfolio organizations and when to exit grantee relationships. Additionally, she oversaw multi-year relationships with a portfolio of grantees, including conducting diligence and brokering management support. She also led community impact strategic planning as a director at the United Way of Metro Chicago.

After earning an MBA from Harvard Business School, Kate received a fellowship to write strategy and marketing cases for that institution. Shortly thereafter, she worked for The Bridgespan Group where she consulted nonprofit and foundation management teams to undertake growth while maintaining high quality outcomes for their beneficiaries. Early in her career, Kate was co-founder and executive director of Computers for Children, an organization that enhances children’s educational opportunities through technology.

Kate attended the College of Executive Coaching, is certified in administering Myers Briggs Type Indicator, and has spent years researching and learning about transition for women and leadership, which spurred an initiative and focus area on women’s leadership.

In her spare time, Kate hosts Iron Chef competitions and enjoys lip sync battles with her husband and their four children. She is actively involved in the Family Action Network (FAN) and in her children’s schools, most recently jamming on air guitar for the McKenzie Elementary annual fundraiser. She is also a Gold Investor Circle member and volunteer at Women Employed, and a strategic advisor for Reading in Motion.


Eli Cole - Aim & Arrow Group

Elizabeth Graettinger

Founder & Managing Partner

Eli has spent 20 years as a strategist and philanthropic leader in the Chicago-land area. Since 2012, she has led consulting to organizations and across sectors to define, measure, and scale impact. Through the COVID-19 pandemic, she has supported the Commissioner of the Department of Early Education and Care for the State of Massachusetts to re-start and sustain the child care system, and worked with Chicago organizations and foundations to prepare for a new landscape in teacher preparation and public education. She is also embedded with Ingenuity Chicago, where she has led the Creative Schools Fund, overseeing $2M in annual grants to Chicago Public Schools since 2015.

Eli has built many public-private partnerships and initiatives in Chicago, including the Chicago Musical Pathways Initiative, designed to diversify professional orchestras by supporting underrepresented students in the musical training pipeline; Family Connects Chicago, a Chicago Department of Public Health universal program to visit newborns at home with maternal, child, and family health and well-being interventions; the Elevate Fellowship for mid-career leadership development on behalf of Teach For America Chicago Northwest Indiana; work to re-structure and fortify the State of Illinois’ Early Learning Council; and, the Chicago Public Schools Financial Education Initiative to increase economic mobility among Chicago Public Schools graduates.

Eli is an Adjunct Lecturer at Northwestern University, where she teaches nonprofit management and consulting, and Adjunct Faculty at Loyola University, where she teaches Leadership Effectiveness in the Quinlan School of Business.

See More +

From 2008-2012, Eli oversaw $40 million in annual grants to over 250 health and human service agencies as VP of Community Investments at United Way of Metropolitan Chicago. She also led organizational strategies in economic empowerment for women, racial justice, and sexual assault programming during her 8 year tenure with the YWCA of Metropolitan Chicago.

Eli has served on the boards of the Apollo Chorus of Chicago, Chicago Alliance Against Sexual Exploitation, and Center for New Community.


Annette Charles - Aim & Arrow Group

Annette Charles


Annette Charles has worked with nonprofit organizations, government agencies, and foundations on community planning, program strategy, design, and implementation, performance measurement, operational improvement, and advocacy. Her interest areas include affordable housing, community development, training and employment, financial empowerment, collective impact, mental health, and collaborative health and human service models.

See More +

From 2012-2014, Annette was the AVP of Community Program Development at the Jewish Federation of Metropolitan Chicago. The team’s charge was to work with a diverse set of agencies & programs to grow resources and advance sustainable initiatives that addressed gaps in community services. While there, her team increased grant revenues by 17%+ in a single year. Annette also crafted the new Jewish Federation Breakthrough Fund, which committed $1 million in its first year to social entrepreneurship efforts and innovation.
From 2008-2012, Annette was Director of Community Investment at United Way of Metropolitan Chicago. While there, she led the creation of impact plans, measurement frameworks, and strategic initiatives, as well as targeted fundraising to allow for implementation of larger-scale projects.

Prior to Annette’s move to Chicago, she worked with 11 local units of government in Washtenaw County, Michigan, to form a HUD-designated ‘Urban County’ and develop community plans for two new federally-funded community development and housing programs (CDBG and HOME). This work included the creation of shared goals and programming across diverse communities, and included strategic, annual, and neighborhood-based planning.

Annette has a MPP/MSW from the University of Michigan, with a focus on public policy in the areas of poverty, inequality, and mental health. She lives in Chicago with her husband, Kerwin, and two young sons, Lucas and Cyrus. To feed her spirit, Annette looks for chances to explore, either by wandering, reading, or answering the never-ending curiosity of her kiddos.


Ola Faleti

Arts and Culture Associate

Ola Faleti is passionate about cultivating a landscape of rich learning opportunities for young people. A Chicago native and CPS graduate, she leverages her personal experience and versatile writing skills to support social impact through communications, fundraising, grantmaking, and curriculum development activities.

See More +

Ola excitedly joins Aim & Arrow from 826CHI, where she maintained and grew the organization’s institutional giving portfolio by 60%, securing revenue to support expansion and to serve students in new communities.

As Development Manager, Ola facilitated discussions around community-centric fundraising, reimagining traditional fundraising models, and interrogating the inequities of philanthropy.

In addition to growing 826CHI’s financial capacity, she also co-facilitated Teen Writers Studio, 826CHI’s yearlong workshop for high school students. Her poetry lesson, “Poets in Revolt!”, reached 20,000 educators through 826 Digital, spawning an anthology of published student writing.

Ola’s roles prior to 826CHI, including Dictionary.com, were in the for-profit sector and revolved around instructional design, research, and developing original web content.

Ola holds a BA in English and in French from St. Olaf College. Outside of Aim & Arrow, you can find her nose-deep in a book, working on writing projects, walking along the lakefront (as the weather allows), and devouring sweets.


Deepa Gupta

Affiliate Partner to Aim & Arrow; Founder and Principal of Blue Lotus Advisors

For 15+ years, Deepa Gupta has served organizations in the public, nonprofit and private sector to design and drive cross-sector initiatives for social and economic impact. These have included The Boeing Company, the MacArthur Foundation, and McKinsey & Company,. She founded an independent consultancy called Blue Lotus Advisors in the fall of 2019.

Deepa has deep experience and is skilled in leadership development, strategy and organizational design and development, stakeholder and community engagement, philanthropy, systems change, performance management, impact analytics, and communications.

See More +

Deepa most recently spent 7 years at Boeing, first as a director, overseeing their strategies in community investments and engagement related to global education from early education through grade 12. She then served as chief of staff, supporting the human and digital transformation of their human resources organization. In 2017, she was asked to be the founding director of a 25-person team focused on organizational redesign, culture change and performance management for Boeing globally.

Deepa started her career in health care, first as a student of biology and health policy at the University of Chicago, and then in her work serving hospitals and health systems at the Advisory Board Company; in policy and communications with the Global Health Bureau, Office of Reproductive Health at USAID; and at McKinsey & Company first in their hospital/health system work and then in their global / public health practice serving multilateral, bilateral and nonprofit organizations through what was then their Social Sector Office.

At the MacArthur Foundation, she led grantmaking in arts and culture, international partnerships, and capacity building for paradigm-shifting nonprofits across health, justice, arts, media, journalism, environment and community and economic development.
​Deepa currently serves on the boards of Ingenuity, Inc., which works to ensure all Chicago Public School students receive arts education; the National Council for the Arts at the invitation of President Obama; and Project Y Theatre Company, an itinerant, NYC-based theatre company focused on inclusive storytelling in a digital age.  She has previously served on the boards of the National Kidney Foundation of Illinois, New Teacher Center, and New Leaders Chicago. She is active in her community in Oak Park, Illinois, supporting leadership initiatives at Oak Park/River Forest High School and grant review in service to the Oak Park Arts Council. 

Deepa earned degrees in biology and public policy at the University of Chicago; an MBA at Northwestern’s Kellogg School of Management; and an MPA at Harvard’s Kennedy School of Government.


Julie Hoffmann

Affiliate Partner to Aim & Arrow; Founder & CEO of JH Philanthropy

Julie has spent 15+ years as a philanthropic and strategic leader in the social impact sector. She is passionate about leveraging smart business principles and philanthropy to affect and deepen impact in Chicago and beyond. Her career has been shaped by a drive to help entrepreneurs and business leaders identify and execute on their philanthropic priorities and to help promising, social impact organizations build their self-sufficiency and scale their impact. Often serving as a bridge, coach and strategist for both donors and nonprofits, Julie empowers her clients with the strategies and resources they need to increase agency and growth among those they aim to support.

See More +

Julie launched JH Philanthropy in 2019 to help family foundations and companies bring their family philanthropic goals to life. Julie works with her clients in three primary areas including identifying, articulating, and operationalizing a donor’s, family’s or company’s philanthropic goals; serving as the foundation director or grants administrator; and/or facilitating funder collaboratives, strategic impact projects, or new business development. She also serves as an executive coach or facilitator for professional development, team building, or board optimization projects.

Prior to founding JH Philanthropy, Julie served as CEO of New Coast Foundation, a nonprofit venture philanthropy fund, where she worked at the intersection of the public and non-profit sectors to maximize the impact of philanthropic investments on root causes of poverty in Chicago. Prior to New Coast Foundation, Julie was the Illinois Executive Director at America Needs You, where she led the national organization’s growth and programming in Illinois, focusing on supporting and increasing the economic mobility of ambitious, first-generation college students.

Additional experience includes serving as the founding Managing Director + Head of Advancement of A Better Chicago, a nonprofit venture philanthropy fund that provides funding and management support to a portfolio of high-performing education nonprofits. Significant accomplishments include helping to more than triple the organization’s revenue growth in four years and launching a ten-year strategic plan to significantly increase college graduation rates in the city. Earlier in her career, Julie was the Director of Development and Communications for Cara Chicago, a Consultant for Volunteers for Economic Growth Alliance in Washington, DC, and a Peace Corps volunteer in Peru.

Julie earned her bachelor’s degree in sociology and Spanish from Vanderbilt University and an MBA in international management with a focus on corporate social responsibility from the Thunderbird School of Global Management. She is a member of the Economic Club of Chicago and serves on the board of Academy for Global Citizenship, the board of advisors for Adventure for Charity, and as a mentor in Chicago Women in Philanthropy’s Women’s Leadership Mentoring Program. Julie was also a 2016 Fellow in the Allstate Foundation’s Executive Leadership Program. She lives in Chicago with her husband and daughter.


Rebeca Nieves Huffman

Affiliate to Aim & Arrow; Managing Director of Juneteenth Strategic Partners

Having been the first in her family to graduate college, Rebeca Nieves Huffman has been a long time national and local leader for educational equity and access. She is the Managing Director of her consulting practice, Juneteenth Strategic Partners, and currently works with clients who want insights, strategies, and supports to pivot their business and fundraising practices due to the current global pandemic.

See More +

Up until August 2019, Rebeca served as the Executive Director of City Year Chicago, an education organization that recruits, mobilizes, and empowers recent college graduates as full time Student Success Coaches for over 15,000 at-risk Chicago Public School students. Some of her previous roles include serving as the Associate Director of Recruitment and Selection for the KIPP School Leadership Program, and later the founding president and CEO of the Hispanic Council for Reform and Educational Options (Hispanic CREO).
Rebeca has had the pleasure of participating in various leadership fellowships both nationally and locally such as the Aspen Institute/New School Venture Fund (2009) and Leadership Greater Chicago (2017).
Rebeca has dedicated her life’s work to quality education opportunities for all students regardless of their zip codes. If you ask her what she was put on this earth to do, her response will be “to empower my people to live a life of options.”  Rebeca proudly lives on the south side with her husband and two children.


Devi Raja

Engagement Manager

Devi has 10+ years of experience bridging strategy and social impact. She joins Aim & Arrow Group from Bain & Company, where she led work focused on growth strategy and operational improvement. Her clients included such diverse profiles as several Fortune 500 companies as well as Rowe Elementary School, where she aided the development of the initial business plan, and Spark Program, an education nonprofit, where she guided a 5-year growth plan.

See More +

From 2011-2013, Devi served as Director, Produce Innovation for Feeding America. There, she developed and drove a strategy to more than double distribution of fresh produce through 202 independent US food banks to 500 million pounds in 5 years; this goal was achieved in just three. There, she also worked to develop growth plans, impact assessments, and funding approaches across all parts of the organization, and led several cross-functional teams from across all 202 member food banks.

Devi has worked to develop the program design for the 1,000 Jobs Campaign at World Business Chicago, which mobilized new and existing resources to provide training for jobs in advanced manufacturing, and consulted for the IL Farm to School program. Devi also acted as interim Director, Corporate Development for a salesforce automation start-up called Tandem Solutions from 2010-2011,

Devi Raja holds a BA in Economics and Sociology from University of Illinois, Urbana-Champaign and an MBA from the Kellogg Graduate School of Management at Northwestern University.


Chloe Patton

Head of Operations

Chloe has 20 years of strategic consulting and research experience, helping clients understand themselves – and their audiences – better. For the last decade and a half, Chloe has focused her work on nonprofits, largely in the arts & culture and education sectors, helping to develop and execute complex strategic projects and manage internal operations.

See More +

In addition to her work with Aim & Arrow, Chloe is assisting Chicago-based nonprofit Ingenuity in its efforts to increase access, equity, and quality of arts education in public schools. Chloe is also a Senior Advisor with Slover Linett Audience Research, an audience research and evaluation consultancy focused on nonprofits working with the arts & culture sphere.

Upon moving to Chicago in 2004, Chloe became Slover Linett’s first employee and remained a member of the team until early 2019. While at Slover Linett, Chloe designed and led client research projects and acted as a core member of the firm’s leadership team in the Chief Operating Officer role. Some of Chloe’s clients included Brooklyn Botanic Garden, Art Institute of Chicago, Colby College Museum of Art, the High Line (NYC), Lyric Opera of Chicago, and numerous other arts, culture, science, and public media organizations. She is passionate about helping such organizations serve people’s needs and contribute to thriving, connected, healthy communities.

Chloe began her career in a boutique market research & strategy firm, AMP Insights, based in Boston. In her role as Sr. Account Planner, she designed and led large-scale qualitative research studies for major brands such as Ben & Jerry’s, Target, the Ad Council, and Reebok. Her inquisitive nature and analytical skills were initially honed as an undergrad at Colby College (Maine), where she graduated magna cum laude with a dual major in Anthropology and Comparative Religious Studies.

Chloe currently lives in Chicago with her husband Andy and three young sons Cal, Sam, & Theo. Her non-working hours are consumed by LEGOs and playing safety-spotter for her kids’ daredevil feats.


Shreya Bhattacharyya


Shreya Bhattacharyya is passionate about leveraging quantitative data analysis to advance positive impact within the nonprofit sphere.

See More +

After involvement with both nonprofit work and consulting experiences in college, Aim and Arrow provided an opportunity to experience both these industries at the same time. Shreya now utilizes her data analysis skills from previous roles and her education at Northwestern to better understand qualitative and quantitative data in order to tell a story. At Aim and Arrow, she supports the team’s data analysis for clients to fully understand what progress has been made and where there is area for improvement.

Shreya joins Aim and Arrow after graduating from Northwestern University with a major in Economics and minor in Business. During her time at Northwestern, she gathered professional experience in a variety of fields, including strategy and management consulting, nonprofits, and corporate finance. After a summer internship at Aim and Arrow, she has joined the Aim and Arrow team for 2020-2021. This fall, she will join PwC’s Strategy& as a Strategy Consultant.

Shreya coaches her high school’s Speech and Debate team during the school year. In her free time, her hobbies include nature photography, painting, visiting art museums, and reading.


break thr ough
About Us - Aim & Arrow Group

Develop a clear path to impact